Content marketing is persuasive story telling that is clever, yet generous and kind.
We love our clients. We're constantly enthralled by the courage, innovation and inspirational visions of small and medium business people.
Thanks to an incredible team - Jose Alguera and Nurudeen Abbas from the Tax Store, Pete Bird from The Bird Agency and Spicy Web and grendesign - we had the enviable brief of crafting website copy to align to a refreshingly vibrant new brand.
We can't wait to see Tax Store grow and grow!
You may have a captive online audience waiting to find you, but without a plan, they will be as lost as you are, in finding a way to hook up with you.
A content strategy is not complex. What it is, is deserving of a healthy investment of time and expertise upfront, to build and enhance your brand while you get on with running the rest of your business.
Automated content generation is growing.
Written content generated from algorithms, determined by big data software or apps, is on the rise.
Foundational journalistic formulae of structuring written content backed by a defined method lends itself, almost endearingly, to being a victim of automated content.